Choosing an ecommerce platform is like buying your first smartphone: it might seem overwhelming at first, but you’ll look back in a week and wonder how you ever got by without it.
It’s remarkable, if you think about it – your business can go from being limited by physical location to offering 24 hour access to your products, whether your customers are in the Bay area, New York or Thailand.
Don’t just take our word for it though. Research has shown that:
Yes, you might feel a bit daunted as you first try to work out the bells and whistles, but just like your first smartphone, it’s better when you have someone to walk you through it. So we thought we would – as a web design agency, we’re pretty intimate with ecommerce websites, after all.
When it comes to building a website, Shopify and WooCommerce are two of the most popular ecommerce platforms on the market, and for good reason.
Both will allow you to spread your wings as a business, taking care of sales, online marketing and communication with your customers – without you having to be there. It’s magic, really.
When it comes down to it though, you’ll find differences between the two that allow you to choose the right one based on your business needs, your time, your technical skills and budget. Let’s look at your options.
It’s time to think about what you really want from your ecommerce platform. When comparing Woocommerce and Shopify, we like to think of it as hosting a dinner party, compared with going to a restaurant.
WooCommerce is a self hosted ecommerce platform. In other words, you are the host. This requires more engagement on your behalf, but the results can be suited to your business’s needs – right down to the tiniest wee details.
Shopify, on the other hand, is a fully packaged, hands-off solution. It’s a hosted platform, which means a lot of the details and decisions are taken care of for you. Like security, for example. It can be set up in a matter of minutes, but you do have less control overall – like rocking up to a restaurant and ordering off the menu.
So how does this look in practice?
Known as “the world’s most customizable ‘ecommerce platform’, WooCommerce is open-sourced, which means the sky’s the limit. Whatever you can imagine for your website, you can have it, from intricate design to advanced user experience tools.
The code is available, and all the potential that comes with it, but you do need to know how to work with it. Using an experienced web design agency will let you make the most of this creative freedom.
Luckily, at State Creative, we can code like nobody’s business, and we’ve got years experience with WooCommerce. Reach out to the team, we’d love to help you get the most of your WooCommerce platform.
Working with a web design agency means you can have your cake and eat it too. In other words, have someone plan your ideal dinner party for you, down to the music, lighting and security.
At State Creative, we can help you tap into all the design and development potential of WooCommerce, and take care of the complicated stuff.
While there’s less flexibility, Shopify offers the undoubtedly simpler option of the two ecommerce platforms. It’s like going to a restaurant – while you have less choice (unless you own the joint), you can still pick the style, the price and your meal off the menu.
At State Creative, our experienced team of web developers and designers know both platforms like the backs of our hands, so let us take the hassle out of yours.
With a web design agency helping you get the most from your ecommerce website, you won’t have to think about help centers. Our team can take care of all the grimy details, from kick-off to launch, through to maintenance and troubleshooting.
We won’t just build you an ecommerce website (though we’ll do that too). From day one to project launch, our team works with you to discover the true potential of your business’s online presence. We integrate strategy, design and development to make truly beautiful websites.
Using WooCommerce or Shopify, we can design, build and maintain an ecommerce website that engages your customers, generates leads and boosts sales.